Welcome To Wirral

To become a Fairtrade Town (or any other populated area), 5 goals must be met:

• The local council must pass a resolution supporting Fairtrade, and serve Fairtrade coffee and tea at its meetings and in offices and canteens.
• A range of Fairtrade products must be readily available in the area’s shops and served in local cafés and catering establishments (targets are set in relation to population)
• Fairtrade products must be used by a number of local work places (estate agents, hairdressers etc) and community organisations (churches, schools etc)
• The council must attract popular support for the campaign.
• A local Fairtrade steering group must be convened to ensure continued commitment to Fairtrade Town status.

The council passed a resolution supporting Fairtrade in 2004, includes Fairtrade in its Sustainable Procurement Policy and is working towards serving Fairtrade coffee and tea at its canteens and meetings. The other criteria have been met and work continues to encourage local businesses, shops and restaurants to use Fairtrade products.

For a copy of Wirral’s Fairtrade directory log on to: www.cesul.org.uk/fairtrade.htm and to get more involved in the campaign call 639 2121 or alison@la21.net for more details.

 

What is Fairtrade?

By supporting Fairtrade we are helping to reduce poverty.

Farmers in the developing world are often forced into debt or destitution by fluctuating prices that may not even cover what it costs to produce their crop. By buying direct from farmers at fair prices, Fairtrade organisations ensure they receive enough to cover the cost of production and also invest in projects in their local community.

An international monitoring body – the Fairtrade Foundation – sets standards and ensures the regular auditing of producer and commercial partners. For more information about their work and fair-trade generally: www.fairtrade.org.uk/about_what_is_fairtrade.htm